Nicolas Cole turned 600 posts into 147,000 followers on X.
And Cole’s system is repeatable.
James here.
Every morning Cole follows the same 6 steps…
Religiously.
If you do the same thing will you get the same results?
Can’t say…
But I can say nobody gets any results without putting in the work.
You be the judge if Cole’s system would work for you…
Here’s what he does:
First, he writes for 30 minutes straight. No editing. Just raw thoughts about his specific expertise.
Next, he breaks that content into 3-4 separate posts. Each one focuses on a single idea.
Third, he schedules these posts across different time slots using an automation tool.
Fourth, he adds one simple hook at the start of each post. Something that grabs attention in the first line.
Finally, he studies his analytics.
Which posts got traction?
Which flopped?
The data shapes tomorrow's content.
That's it.
Six steps. Every day.
No fancy strategies. No complex frameworks.
Just consistent execution of a proven system.
The real power?
The approach compounds over time.
Each week brings new followers who engage with your content.
Those engagements attract more followers.
Those new followers engage with your content.
Round and round it goes.
To what end?
That’s up to you, but…
I’d recommend having an info product to sell.
Your own or someone else’s.
That way…
No matter if you’re at work or not…
…Or on vacation…
People can give you money.
Which is the point, right?
Without something to sell…
What good does having an audience do?
Want to create your own info product - check out this note.
Want to sell other people’s offers? - Check out this note about being an affiliate
In your corner,
James Foster
James, this isn’t the subject of the post but I have a question for you, hoping you can help.
I’m looking to invest in either “abandoned” or “in-engaged” email lists in the GenX and Baby Boomer niche.Can you enlighten me on what legal compliance issues that I may run into?
I've read some responses from ChatGPT but I'm still not clear on what I need to do to “stay legal”.
Thanks