Any one of these deals could cover your mortgage.
All you need is a little elbow grease and a way to DM or email.
James here…
Thanks to everyone who replied to my recent poll.
A lot of you wanted to learn about deal making - so today I’m giving you 4 deals you can start with little to no money.
…But if you have a hundred bucks a month to throw at this?..
You can probably super charge your results.
Let’s talk deal making models:
Course Cloning
There are 574 online course marketplace listings on the eLearningIndustry directory.
And most Course Creators? Only put their offer(s) on one marketplace.
Which means these Creators are either missing out on the other students these other platforms have, or…
They spend BIG marketing budgets to bring people to the platform their course is on.
Here’s the deal:
What if you approached a couple of Course Creators on ClickBank (for example) and offered to add their course to Udemy, SkillShare, or LinkedIn Learning?
… Not for a fee (although you could probably get one) but for a percent of whatever extra sales come from the newly added platform…
… Think there’d be a decent chance the Course Creator made enough extra sales from the new platform to make it worth a couple hours of your time?
A friend and colleague of mine made 1 post on Facebook offering to do this and got more potential partners reaching out than he could handle.
Insert Brokering
I just bought an out-of-print book on eBay and a surprise came with the book…
A 'gift card' for 65% off a fresh meal-kit delivery service.
Pretty cool marketing but let me ask a question.
Think the eBay bookseller approached the meal company to suggest putting mailers in their packages?
Maybe, but the seller is probably plenty busy sourcing and shipping books.
Did the meal prep company seek out the random (albeit large) used bookseller?
Again, possible, but seems like a stretch.
Large brands don't normally go after secondary market sellers for collaborations.
Most likely scenario (IMHO)?
Some smart dealmaker took a day or two and identified large eBay sellers (anyone can see how many products a store sells in a month)...Contacted a bunch of heavy shippers and asked if they'd be open to making a few extra bucks on every package they're sending out anyways…
Then went to the meal prep company and said "Would you like to get your offer in front of 10's of thousands of consumers a month - without having to pay the postage to mail them all?"
Can't say if this is what actually happened but if I were the deal maker?
I'd try to keep the difference between what I could get from the meal company and what I paid the eBay seller.
Anywhere from a quarter to a buck a package could end up being Scrooge McDuck sized bags of dough.
Pinned Post Brokering
Very similar to Insert Brokering.
…And could be done with Pinned Posts, Skool groups, Newsletter sponsorships, and more…
The idea is to go to lots of Facebook groups in a specific niche…
Get their rates for a pinned post (and ideally negotiate a discounted deal)...
Then reach out to businesses advertising in the niche and offer to get them in front of the whole audience (all the facebook groups you’ve worked a deal with).
Like the Insert broker, the simplest monetization would be to bake in your fee when giving a price to the business who wants access to this audience.
Content Rental
Have you heard of Eric Jorgenson?
Probably not but there’s a good chance you’ve heard of his book.
“The Almanack of Naval Ravikant”
Eric took Naval Ravikant’s tweets and commentary and turned it into a book.
Hundreds of thousands, if not millions, of copies have been bought or downloaded.
…Imagine if Eric had affiliate links in the book.
Or told readers to go to a website for a free download (building his email list)
Or sold a bonus chapter at the end of the book to a SaaS company?
…Are you seeing the possibilities here?
Plus, a big tech industry star isn’t needed to make this work.
There are millions of ‘niche famous’ influencers with hundreds of thousands of followers.
What if you approached a big gardening YouTube channel (for example)?...
Offer to transcribe a bunch of their videos (plenty of AI’s that’ll do this), turn the transcripts into a kindle book, and publish the whole thing for them?…
…Without charging the YouTuber a penny or asking for their time...
They’d probably say ‘YES! But what’s the catch?”
That’s when you say you want to add your own affiliate links to the book…
… Or put in a page that offers the reader a free gift…
…Or sell a bonus chapter…
(Whatever you’re going to do.)
Some Influencers will say no when they hear your plan.
However, a bunch would jump at the chance to widen their audience without doing any extra work.
And those are the type of people we want to work with.
I hope one of these 4 deal strategies gets your motor running!
Now you’ve got a model to work with?
The next step is figuring out who to work with and how to reach out.
We’ll cover that soon.
In your corner,
James Foster
This is brilliant!
More of these example would be fantastic!
This is what I was thinking with bloggers and help them turn their episodes into Instagram accounts using quotes from their episodes, and/or translating into other languages.....I cold emailed one blogger and didn't even get a response so I got discouraged and didnt try again :(